Grounds is creating a new category as a brand that define new values for footwear.
"Through shoes, we will bring about a new way of communication with the earth. We will make people more aware of the time-gravity link and make them dream of their connection to higher dimensions. By making a shoe where the sole-itself is connected to the earth, with a shape fit for going for a stroll, the burden of walking is lifted. The transparent soles of the shoes will have you feeling as if you are walking on air.With a shape that delivers a punch, feel your consciousness flow through the soles of your shoes. Pursuing weightlessness and losing consciousness of what's on your feet is not a thing of the future. By utilizing shape, we want to evolve the consciousness of humans and gravity through comfort."